What is Maia?

Maia Workshops is an advanced training programme for emerging European producers. We work together, with a hands-on participative and creative approach, to provide our participants with the fundamental skills they need to steer their projects through development, production and distribution.
In our rapidly changing environment we are keen to explore new and innovative ways of making and marketing films with low budgets. We look forward into transmedia storytelling and building crossmedia projects for different platforms as much as we work on consolidating our knowledge of the crafts and the skills of classical film production.

Why Maia?

Maia, our namesake, is the Roman goddess of growth and development. We have chosen her not only because her name is simple and pleasant and easy to remember; we like to think she may protect us and guide us in the name of the values she represents and that, together, we may help you grow and develop your projects and your network of contacts in the industry.

How does Maia work?

Maia offers three independent five-day residential workshops a year. Each workshop is made up of a tight combination of theoretical lessons, case-studies and practical exercises, specific work on participants' projects and one-to-one meetings with tutors and trainers. And of course, great networking opportunities.
Participants can attend one, two or all three workshops. Participation in the 3-workshop package requires a project in development, whereas single workshops can be attended with or without a project.

Who is Maia for?

Maia workshops are targeted to new European fiction and documentary producers as well as recent graduates, scriptwriters, directors, production managers and other industry professionals interested in acquiring production skills.
Each workshop is open to 20 European participants and the working language is English. Maia also accepts a limited number of participants from non-EU countries.

What does Maia cost?

Participation in each workshop costs 800€ inclusive of tuition, accommodation and meals. The complete 3-workshop package costs 2.000€ if applied for within the deadline of 28 February 2013.
A limited number of scholarships is available for participants coming from the new EU member states.

MAIA Workshops 2013

Workshop 1
Creative Aspects
27 - 31 May 2013

Main topics
- Project scouting and script analysis, the role of the story editor;
- Managing creativity/creative management, the art of packaging and pitching;
- Characters and dramatic structure, writing genre;
- The business of development, infrastructure and funding opportunities;
- Storytelling in the era of converging media.

Workshop 2
Legal & Financial Issues
17 - 21 June 2013

Main topics
- The film value chain, emerging business models;
- Accessing public and private funds, regional, national and European, financing strategies;
- Co-production agreements, the changing world of copyright, music rights etc.;
- Strategic planning, low & micro budget filmmaking.

Workshop 3
Marketing& Distribution
30 September - 4 October 2013
Dubrovnik - Croatia

Main topics
- Online distribution & new business models;
- Survival guide to markets and festivals;
- Crowdfunding and crowdsourcing;
- Dealing with sales agents;
- Social media and viral campaigns;
- Marketing & release strategies.